Monday, October 31, 2016

Cobourg's Premium Craft Beer Has a New Home!

We've really been enjoying this notion that we are keeping a secret. It's only been made more fun by the fact that nearly everyone already knows! Why no announcements? Well, I've always found it a bit underwhelming when people announce big changes several months ahead of time. I really wanted to drop it at the last minute. Well, we are there. With no further drama:

"William Street Beer Co. is excited to announce that we are moving operations to 975 Elgin St. West. Although we have been served well by our former location at 412 William Street, we have been forced to embrace a need for more production space and more refined guest spaces. Therefore, we made the decision to drift North."

"In our new location, we will be able to provide a broader spectrum of products in our retail store, as well as a fully functioning tap room licensed for 12oz servings. In addition, we will be serving a menu of locally sourced food items, specifically designed to showcase everything that makes Northumberland County (and it's talented artisans) great."

There are a great many people to thank and a thousand other exciting details to share. The important thing is this: We are committed to making world class beer and sharing it with friends in a comfortable environment. We want to foster a sense of community where locals and tourists can belly up to the bar together and revel at the quality of what Northumberland County offers.

Effective immediately, we are no longer open at 412 William Street.

We will be announcing our first day at 975 Elgin St. shortly, but we expect that it will be around November 15th.

Thank you all for your ongoing support!



Sunday, October 30, 2016

The William Street Family is Growing!

William Street Beer Co. is very excited to welcome two new talented professionals to the brewing team! Both recent graduates from the Niagara College Brewmaster and Brewery Operations Program, these two are committed to elevating our product lineup to world class levels!

Head Brewer Karen Belfry
Karen Belfry is a native of Campbellford and was excited to return to Northumberland County to pursue her passion for brewing great beer. In the role of Head Brewer, she will assume responsibility for all production related issues, recipe development and quality assurance. Karen tends to favour flavourful malt forward brews such as rich porters and stouts for the winter months and refreshing Belgian styles for the warmer months.

Corey Fairs hails from Aurora and comes to Cobourg by way of Niagara. He is a double threat as he combines his brewing experience and education with a healthy culinary resume. We are excited to promote his efforts on the plate as well as in the pint. While working for one of Niagara's premier farm to table restaurants, he was afforded the opportunity to collaborate with area farmers, vintners and brewers to create exciting experiences for guests. Just think what he will be able to do in Northumberland?

It really is an honour to welcome these two gifted young professionals to Northumberland and to our team. Please take some time to visit the brewery, get to know these new additions and make them feel welcome.